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Shapr Interface Many traditional business practices over the past few decades have evolved into having some sort of digital or mobile alternative. Technology is continuously creating new ways to do...
View Article“Want to know what comes between me and my Calvins?”…
…. everything BUT the brand. One of the most risqué advertising campaigns for its time featured the 15-year old Brooke Shields. That campaign was revolutionary and firmly solidified Calvin Klein as...
View ArticleSwipe Right? Is Job Hunting becoming like Online Dating?
It’s all about “chemistry.” They say that in dating, but we could also be talking about finding the right job. In dating, you try to find someone you’re attracted to but also compatible with. In job...
View ArticleFacebook Admins “Like” Client Comments
The first Facebook Page I ever managed was for a friend who told me, “I don’t know social media. I don’t know Facebook. It makes my head hurt. Just handle it.” Believe it or not, a client taking a...
View ArticleUsing Apps & Social Media In A Fixer-Upper Home
Moving into a fixer-upper home is a lot of work. Packing, unpacking, making messes, cleaning them up, shopping for things, and getting rid of other things. But the first and perhaps most important...
View ArticleSnapchat Story vs. Instagram Story
Snapchat Story, a photo or video you post that is visible for 24 hours, is an ongoing trend for both personal and professional use. Recently, Instagram launched its own story feature. Some users...
View ArticleElection Day means a new President Elect…and no more political ads!
After possibly the most talked about, most polarizing, most ridiculous Presidential Election in U.S. history, we will finally know Tuesday night who our next President will be. And I, for one, cannot...
View ArticleIt’s Almost 2017, Are You Missing the Mobile Advertising Train?
Late in 2015 and early 2016, there were many articles stating that 2016 would be the year for mobile advertising. Many of these articles seemed so optimistic. People may have naturally had doubts about...
View ArticleSCG launches Social Jobs Post to connect job seekers with employers.
SCG launches a new Social Recruiting Tool, Jobs Near Me, to reach job seekers where they spend the most time – on social media and on mobile devices. According to JobVite’s annual social recruiting...
View ArticleIt’s Time to Stop Calling Them Passive Job Seekers
In the world of recruitment, we use the terms “Active and Passive Job Seeker,” to differentiate between people who are actively searching for jobs, whether out of work or ready for a change, and those...
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